
From Your Very Own Smartphone, You Can Avoid Euthanasia
No matter where you are, you can adopt a pet virtually
CLIENT: TAMAGOTCHI
WHO LET THE DOGS OUT?
My Pet Forever
According to the WHO, There are 200 million stray dogs worldwide.
Sadly, the supply overweighs the demand.
Yet, 2.72 billion people own a smartphone and spend approximately 3 hours and 43 minutes daily.
COPYWRITER: PRISCILLA DE LA CRUZ/ DR-BASED
APPLIED ARTS AWARDS SUBMISSION*
MY TAMAGOTCHI FOREVER NOW PRESENTS:
My Pet Forever.
A special edition that features stray dogs as your new pets.
Anyone with a smartphone is a click away from supporting adoption centers by attending to the needs of their digital pet.
CAN'T RESIST THE PUPPY-DOG EYES?
Eventually, if you fall virtually in love with your new pet, you’ll be able to bring your virtual pet to life by adopting her real version and giving her a non-virtual home.

In Real-Time
Every time you attend to your virtual pet needs, you'll be donating, in real-time, money to take care of the needs of those that have yet to be adopted.
Just Like A Good Ol' Tamagotchi
You’ll be able to play, care and imagine what it would be like to have your own.